Red is not a subtle colour. No one plays safe wearing red. Red spells danger and excitement. Those that dress in red like to stand out from the crowd - and that goes for hotels as well as people. Red is for hotels that dare you to stare. So wearing rouge-tinted glasses we pay homage to the boutique hotels that understand the cool of crimson, the sex-appeal of scarlet and the sheer fabulousness of fire-engine red.