Just last week I checked into a very expensive and well-known luxury hotel, but my mood quickly turned to frustration just minutes after arriving in my Suite. Somewhat unbelievably, but sadly unsurprising, as I went to my phone to connect to WiFi I was met with a screen informing me that I needed to enter my credit card details for a daily $USD25 charge for WiFi.
Any first impressions of the hotel from curb appeal, to check-in to any room amenities were quickly gone… I was now very annoyed.
I was seriously not impressed with this. $25 dollars per night, would mean $50 for a two night stay for the basic luxury of communication (or keeping in touch with the news… or even just keeping up with the latest Hollywood gossip).
But then, almost instantly a message popped up on my phone informing me that for a minimal fee I could use my home Data Plan while abroad.
And in that lies the problem… WiFi should not be treated as a luxury by luxury hotels. Because no one else treats it like one. In 2019 access to WiFi is a necessity.
All luxury travellers need WiFi, for communication, for work, for social interaction, for research. Therefore, it is no longer acceptable for luxury hotel to charge for an amenity as if it’s a luxury, when it is no longer a luxury.
After research amongst TLTB team members, it would seem I am not alone in feeling disgruntled at these WiFi Charges. Charging for WiFi was the number one complaint for luxury hotels.
So come on Luxury Hotels, stop charging for WiFi, we are already paying enough for the suite.
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